Skincare You Can
Feel Good About
WHY WE STARTED KUSHI
Built By Moms.
Backed By Nature.




Kushi Beauty began with two moms—Kim and Kelsey—on a mission to simplify skincare. Tired of complicated labels and synthetic ingredients, they set out to create something better for their families and their own skin. What started as a search for clean, effective remedies turned into a passion for ingredient transparency and earth-sourced nourishment.
With a deep respect for nature and a 'less is more' philosophy, Kim and Kelsey crafted each product with intention—fewer than six pure, powerful ingredients that actually work. Kushi isn’t just skincare; it’s a return to what’s real, simple, and safe. Because when you know exactly what’s going on your skin, you can feel good in it—every single day.

WHAT WE STAND FOR
Skincare With Soul, Rooted In Purpose
RADICAL
SIMPLICITY
be simple, effective, and
transparent. Our products
never contain more than
seven carefully chosen, 100%
natural, ingredients.
SEED TO
SKIN
traditional farming
practices, focusing on high-
quality, unprocessed
ingredients that nourish the
skin the same way natural
foods nourish the body.
CLEAN & CONSCIOUS
INGREDIENTS
purity. We only use safe,
natural, and non-toxic
ingredients, ensuring that our
formulations are gentle and
effective for all skin types.
ANCIENT WISDOM,
MODERN BEAUTY
world, we blend ancient
ingredients with modern
wellness practices to create
products that nourish
deeply and naturally.
SOURCE OF
TRUTH
transparency and trust. We
disclose every ingredient
and every process so our
customers can feel
confident in what they’re
putting on their skin.